Increase in handle

In the casino world, 'Increase in handle' refers to the rise in the total amount of money wagered by players over a specific period. This metric is crucial for understanding the health and popularity of the casino's various games and betting options. A higher handle signifies more active engagement and participation from players, indicating that the casino is successfully entertaining its audience. Monitoring this increase helps casinos strategize their marketing efforts, game offerings, and promotions to maximize player satisfaction and revenue.